about andré alphonso

Great leaders are never finished. The moment they think they are, someone else takes their place. André Alphonso has built his career around that uncomfortable truth.

He has spent it at the edge — building companies, coaching executives, and stepping into new ventures alongside leaders who refuse to stand still.

The obsession is people. Specifically, what becomes possible when a leader operates without limits. As an executive coach, keynote speaker, facilitator, and collaborator, that question drives everything he does.

He'll tell you the title that fits best is adventurer. He collects experiences, not credentials. And he brings all of them to bear when he works with you.

andré's story

andré's proposition

what we do

Executive Coaching

The higher you rise, the fewer people will tell you what you need to hear. André works one-on-one with senior leaders — in person and virtually, across the world — to create the space where the real conversations happen. The ones about what is holding you back, what you are not seeing, and what becomes possible when you operate without those constraints. Challenging, confidential, and built entirely around you.

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Workshops & Keynotes

Your people already have potential. The question is whether it is being unlocked. André designs and delivers keynotes and workshops — in person and online — that move people, not just inform them. Drawing on decades of experience across leadership, sales, and professional development, he creates sessions that challenge thinking, shift behaviour, and leave your teams with something they can use the moment they walk out of the room.

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Collaborating

Some of the best ideas in business sit at the intersection of different minds. André partners with professionals and organisations to build something new — whether that is a product, a program, or an entirely new venture. He brings strategic thinking, creative energy, and the operational experience of someone who has built and led businesses from the ground up. If you have an idea worth pursuing, he is the kind of partner who will help you pursue it seriously.

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for leaders

À-La-Carte Coaching - The right help, on the right issue, right now.

Not every leadership challenge needs a six-month coaching program. Sometimes you need one focused conversation — with the right person — to unlock what is stuck.

À-La-Carte Coaching is exactly that. You choose the issue. André brings the expertise. Together you work on it — in one to four targeted sessions — and your leader will leave with clarity, a plan, and the confidence to act.

Why it works

Traditional coaching programs are valuable — but they are not always what the moment calls for. À-La-Carte Coaching delivers real behaviour change on a specific issue, with a measurable outcome, at a fraction of the time and cost of a full engagement.

How it works

Not sure where to start? Begin with a 30-minute Leadership Diagnostic — a focused audit that identifies the real issue beneath the surface. Think of it as the sommelier recommending the right pairing before you order.

From there, book your session — 30, 45, or 60 minutes depending on the depth required. Sessions are available in person and virtually, anywhere in the world.

After your session, optional integration support keeps the momentum alive: a follow-up check-in, self-assessment tools, and short video resources to reinforce what you took away.

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for organisations

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Influence Without Authority

Influence is less about getting people to do what you want and more about finding something worth doing together.

In most organisations, the work that matters most happens across boundaries — across functions, teams, and levels of seniority. And the leaders who drive it rarely have direct authority over the people they need to move.

This is where many capable leaders stall. They push ideas instead of building buy-in. They rely on logic when what the situation calls for is trust. They escalate when they should be negotiating. And the result is friction, delay, and missed opportunity.

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The Inner Game of Leadership

Great leadership starts from the inside. Before a leader can influence others, build high-performing teams, or navigate complex environments, they need a clear and honest picture of themselves — their values, their emotional patterns, and the impact they have on the people around them.

This program builds that foundation.

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Having Difficult Conversations

Every leader has a conversation they are avoiding right now. Most have several. And the longer those conversations stay unspoken, the more expensive they become — in trust, in team performance, and in the leader's own credibility.

our career resource hub

Here are some of our recent blog posts

The 2-6-2 Rule: What My Mentor Taught Me About Where to Invest My Time

By Andre Alphonso

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19 Aug 2026

Early in my leadership career, I was struggling. I had a team of about a dozen people and, if I'm honest, I had no real idea where my attention should go. I was busy — always busy — but I wasn't effective. Something was off, and I couldn't put my finger on it. Then a mentor of mine — a senior leader at the firm — sat me down and asked a simple question that changed everything: "Tell me about how you spend your time, André. Where are you actually investing?"

Rethink ROI - Measure What Truly Matters in Leadership Development

By Andre Alphonso

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26 Apr 2025

Return on Outcome: A CXO’s Guide to Measuring What Truly Matters in Leadership Development

Deconstructing Presence – 4 Critical Abilities for Everyday Leaders

By Andre Alphonso

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3 Apr 2023

The leadership attributes of the likes of Steve Jobs, Arianna Huffington, Sir Richard Branson, Jeff Bezos and numerous other famous business people have been sliced and diced, dissected and analysed innumerable times.